Contact Us
Marketing & Communication works to project the university’s identity and to ensure those who work here as well as the general public know TWU's brand and the accomplishments of TWU students, alumni, faculty and staff.
Our main areas include Communications, Marketing, Creative Services and the Web Team. Learn more about each of these branches of Marketing & Communication and how we can help you.
Kristina Kaskel-Ruiz
Vice President, Marketing & Communication
kkaskelruiz@twu.edu
940-898-3252
Kay Collins
Manager, Mkt & Comm Operations
kcollins13@twu.edu
940-898-3467
University Communications
We promote the university with local, regional and national media outlets, write news releases and share stories highlighting the accomplishments of TWU's students, alumni, faculty and staff.
Matt Flores
Assistant Vice President, Communications
mattflores@twu.edu
940-898-3417
Amy Ruggini
Manager, Digital Content, College of Health Sciences, College of Business
aruggini@twu.edu
940-898-3628
Joshua Flanagan
Manager, Digital Content, College of Nursing, College of Professional Education
jflanagan1@twu.edu
940-898-3436
David Pyke
Manager, Digital Content, College of Arts & Sciences
dpyke@twu.edu
940-898-3668
Kellen Coleman
Communication Specialist
kcoleman24@twu.edu
940-898-4586
Social Media Team
We manage the university’s primary social media channels and provide guidelines and resources for those who manage other university-related social media accounts.
AJ Lopez
Manager, Social Media & Media Relations
alopez132@twu.edu
940-898-3472
Leslie Fredrickson, MBA
Coordinator, Social Media & Media Relations
lfredrickson@twu.edu
940-898-3464
Brand Marketing & Strategic Communications
We create marketing plans and buy advertising for events or programs related to student recruitment, retention and branding.
We also work closely with colleges and departments to maintain websites and create marketing and recruitment materials, including viewbooks and other collateral material. All advertising done on behalf of the university needs to be approved by this team prior to placement.
Jake Laughlin
Director of Marketing
mlaughlin1@twu.edu
940-898-3287
Elizabeth Gustwick
Assistant Director of Paid Media
egustwick@twu.edu
940-898-3450
Candace Rempe
Manager, Community Relations
crempe@twu.edu
940-898-2678
Sherami Conesa-Maiz
Copywriter
sconesamaiz@twu.edu
940-898-3454
Creative Services
The visuals that accompany our messages are important. We ensure you get the right design, photo and video to convey meaning and provide inspiration. We also develop university brand guidelines and enforce branding standards.
Renee Thompson-Victory
Director, Creative Services
rthompson@twu.edu
940-898-3455
Andy Palos
Assistant Director of Visual Media Production
apalos1@twu.edu
940-898-3457
Alem Delacruz
Senior Design Specialist
adelacruz2@twu.edu
940-898-3372
Christy Savage, MBA
Project Manager
csavage3@twu.edu
940-898-3254
Victoria Nall
Graphic Designer
vnall@twu.edu
940-898-3028
Web Communications
The Web Team, in concert with the digital content managers, support the outwardly-facing websites used to recruit new students and inform the general public about university activities.
Our team ensures the website content is consistent with the university's brand, messaging, image and strategic focus, and does not violate ADA requirements. Additionally, we provide technical support for the website and use tools to improve search engine optimization across the platform.
Michael Tran
Interim Director, University Web Communications
mtran21@twu.edu
940-898-3314
Liz Stewart
Senior Web Design Specialist
estewart2@twu.edu
940-898-3458
Page last updated 1:52 PM, October 30, 2025