MBA – Marketing
In as little as a year and for around $20,000, you can have your MBA and be ready for the next step in your career. 100% online. No GMAT or GRE required.
Do you have marketing skills and are ready to go to the next level in your career? At TWU, you can gain skills to compete for top marketing positions in areas such as advertising, public relations, sales or content development.
MBA - Marketing program features
![A TWU MBA Marketing student dressed in professional attire](/media/images/college-of-business/College-of-Business-student-for-web.jpg)
- Accelerated 7-week online class formats
- 100% online (international students cannot apply for this program)
- No GRE/GMAT required
- Small classes with accessible, knowledgeable and supportive faculty
- Degree completion in as little as 15 months or 36 credit hours*
*Individual requirements may add up to 9 credit hours of program prerequisites.
Why Marketing at TWU?
Accredited and highly ranked
The Merrilee Alexander Kick College of Business and Entrepreneurship is now accredited from AACSB International
—The Association to Advance Collegiate Schools of Business (AACSB), considered the world’s leading association of business schools. Less than 6% of business schools worldwide have earned this distinction.
Texas Woman’s also ranks 6th (tied) among U.S. universities for diversity, according to U.S. News & World Report.
Marketable skills
With our program, you will get expertise in the field by completing 12 credit hours of upper-level marketing courses that meet and exceed industry trends.
Tailored career planning
The Career Connections Center provides advising services and tailored career planning, including networking and salary negotiations. Fast-track your job search using the Career's Handshake, a unique resume reviewing and job opening database that works to fast-track your job search.
The Merrilee Alexander Kick College of Business and Entrepreneurship takes it one step further with a team of Outreach and External Relations staff that work with the Career Connections Center to keep our business students in-the-know on employment opportunities and networking events.
TWU does more to build women leaders
Only 5.4 percent of Fortune 500 CEOs are women, and only 25 percent of senior managers and executives within those companies are women. TWU is working to help change that.
More than 70 percent of our faculty and staff across the university are women. While MAK College faculty prepare you to tackle the male-dominated world of business, our outreach staff work closely with employers to bring networking and employment opportunities to campus.
For our budding entrepreneurs, TWU’s Center for Women Entrepreneurs is the state’s only university center dedicated to women’s entrepreneurship and business ownership. The Center provides tools for you to succeed including access to training/coaching, funding, mentoring and networking opportunities.
Careers & salaries*
According to the U.S. Bureau of Labor Statistics (BLS), the number of jobs for advertising, promotions and marketing managers is expected to increase 8% nationwide by 2028. With this degree, you could qualify for one of these positions:
- Advertising, Promotions and Marketing Manager, $132,620
- Marketing Manager, $134,290
- Market Research Analyst, $139,200
- Sales Managers, $124,220
- Public Relations and Fundraising Managers, $114,800
Admission requirements
Admission to the MBA
Marketing, HR, Analytics, Women in Leadership, Healthcare, Entrepreneurship, Gen Business Acct & Finance
Program Contact
Pushkala Raman, Ph.D.
Graduate Program Director
mba@twu.edu
Application Deadlines
The College of Business admits students on a continual basis. Please contact the College for more information.
Admission Requirements
- Bachelor's degree from a regionally accredited institution.
- Applicants with a GPA of 3.0 or higher in their last 60 hour undergraduate hours and an undergraduate degree in business will be considered for unconditional admission to the MBA program.
- Applicants with GPAs between 2.5 and 2.99 in their last 60 hour undergraduate hours and an undergraduate degree in business may be admitted conditionally and will be required to take three provisional courses in business. After successful completion of the three courses (with grades of A or B), the applicant will be move to unconditional status.
- Applicants who do not have a business degree and have GPAs of 2.5 and higher in their last 60 undergraduate hours may be admitted conditionally and will be required to take three provisional courses in business. After successful completion of the three courses (with grades of A or B), the applicant will be moved to unconditional status.
- Applicants are expected to be proficient in the current tools of Business: Microsoft Office suite of products (Word, PowerPoint, Excel, and Access). Admitted applicants that need to enhance their proficiency in any of these areas will have free tutorials available via Lynda.com.
- No GRE/GMAT required.
The College of Business holds orientation for new students in the fall and spring semesters. It is a requirement that all new students attend one of these session. Information will be provided after acceptance to the program.
Graduate Admission
Begin by reviewing your program's website to see if there are additional admission requirements and application deadlines prior to applying.
- Apply online.
Apply to Graduate Programs via the TWU Online Graduate Application Portal following instructions below. - Submit transcripts to TWU.
- Domestic Applicants must submit official transcripts for each college or university attended, both undergraduate and graduate. See the Information on Transcripts website for more details. Original transcripts for each college/university attended must be submitted, even if referred to on another schools transcripts.
- International Applicants are now required to provide an evaluation prepared by a NACES or AICE member evaluation service. International transcripts should not be sent directly to TWU. See the International Admissions website for more details.
- Submit Recommendation Requests
If your program requires you to submit names for recommendations you will need to do it in the application. List of programs-majors. - Pay the application fee.
The $50 fee ($75 fee for International applicants), which applies to all new and returning applicants, can be paid by:- Credit card - Pay Online through the application as the last step before submitting the application. The second portion of the application will not be available until the application fee has been received.
- Fee Waivers - Graduate applicants who are certified McNair Scholars are eligible for a McNair Scholar Application Fee Waiver. TWU Alumni may be eligible for the Alumni Advantage Fee Waiver. Check your eligibility here: https://twu.edu/alumni-advantage/. If eligible submit the request using the Application Fee Waiver Submission
- Following fee payment return to the application dashboard where supplemental application documents can be uploaded. The online application will list which documents are needed to fulfill the program admission requirements. You can also check the program's website.
- Submit Program supplemental documents
- Submit all program requests for Resume, Statement of Purpose, Artist or Research Statement, Scholarly Writing Sample, Custom Essay, Portfolio Document, Video Submission, Licensure, Department Specific Application, Teaching Service Record, Teaching Certificate, etc. following submission of your application fee.
Watch for emails from your new program/department that may come to your TWU email address.
For more information or assistance with the application or graduate admissions, visit the Graduate Admissions website.
Students who wish to apply for a Graduate Assistantship must meet the General Criteria for Appointment of Graduate Assistants.
For more information
Pushkala Raman, PhD
Graduate Program Director
mba@twu.edu
940-898-2458
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Page last updated 2:43 PM, August 20, 2024