The Lasso

The Lasso. Your student newspaper since 1914.

Connect with The Lasso Online

The Lasso is a weekly student publication of Texas Woman’s University, written for, and produced by, students since 1914. With every issue we strive to fill The Lasso with important and relevant news, entertainment and commentary serving not only the Denton Campus, but also our campuses in Dallas and Houston.

Advertise with the Lasso

Help spread the word for your business, event or program. We have rates and packages for online as well as print versions of our paper. Complete the Fall 2021 Rates and Contract (pdf) and return to

Print Ad Prices:

  • Full Page: $500
  • Half Page: $260
  • Quarter Page: $135
  • Eighth Page: $70

Online Ad Prices:

  • Full Banner, 720px by 90px: $80/week, $300/month
  • Medium Sidebar, 300px by 250px: $70/week, $265/month
  • Small Sidebar, 200px by 200px: $60/week, $230/month

Fall 2021 Publication Dates

For the 2021-2022 year, we will print three full issues in the fall and four full issues in the spring with online issues published weekly for those who prefer to read the news on the go.

Print Dates (Printing occurs the week of the 15th every month)

  • September 2021
  • October 2021
  • November 2021

Online Weeks:

  • August 23
  • August 30
  • September 6
  • September 13
  • September 20
  • September 27
  • October 4
  • October 11
  • October 18
  • October 25
  • November 1
  • November 8
  • November 15
  • November 22
  • December 6

The presentation of news and editorials and the personal opinions expressed in our media sources are those of The Lasso staff and writers and do not necessarily reflect the views of the faculty, staff, students, administration, or the Regents of Texas Woman’s University.

Page last updated 3:28 PM, October 12, 2021