Promote Your Event

Add a page about the event to your department’s website

Create an MSWord or Google Docs document with the event information and submit it to as a request for a change to your website.

Post on the TWU Calendar of Events and request mention in Inside TWU

The TWU Calendar of Events  shows events across the university. You can add an event yourself.

Be sure to identify the location of your event. (Check “Other” for online events such as virtual information sessions.) Screenshot of Calendar of Events form to select locations

Also be sure to select your department in the drop down menu and fill in the “website address” section with the link to your department’s web page with event information.Screenshot of Calendar of Events form to select department

After you have submitted to the TWU Calendar of Events, send a request to mention your event in the Inside TWU newsletter for faculty and staff, distributed on Wednesdays, that features information about all three TWU campuses. To submit an item, email by noon Tuesday of the week of publication. Be sure to include the link to your event page on your website.

Use social media

Post event information using your department’s official social media accounts and tag TWU’s official Facebook page or Twitter account. Be sure to include a link to your website or the event on the TWU Calendar of Events to provide readers with more information. You can also include relevant hashtags such as #TXWomans and #twuevents.

If your event is taking place in Dallas or Houston, don’t forget to tag the TWU Dallas Facebook or TWU Houston Facebook pages or the TWU Dallas or TWU Houston Twitter accounts. You can also include the #TWUDallas and #TWUHouston hashtags.

To submit your event for consideration to be featured on the main TWU social media accounts, submit all relevant information including date, time, location, audience and brief description to

Submit an item to The Lasso (TWU student newspaper)

Contact The Lasso at to request a calendar listing and/or article, or  to purchase an advertisement.

Frequently Asked Questions

What about the TWU home page?

Is your event is open to – and of interest to – the general public? If so, we may be able to include it in the Events section of the TWU home page, depending on how many other events are going on at the same time. Before we can put anything on TWU Home, your event needs to be published on the TWU Calendar of Events and, if possible, your department’s website.

Can Marketing & Communication send out a news release?

You may request a news release on an event if it meets the following criteria:

  • The event is open to the general public
  • The event is of interest to the general public
  • The event is scheduled at a date and time accessible to the general public.
  • The event has been added to the TWU Calendar of Events and your department website.

To request a news release, email Deanna W. Titzler or Karen Garcia at least three weeks prior to the event. Be sure to include the date, subject, time, location and information as to why the general public should be interested in attending.

Please note: Requests will be prioritized according to the above criteria, and at peak times not all requests may be fulfilled. Sending a news release to the media does not guarantee publication. Media outlets determine which events they publish.

Page last updated 5:10 PM, August 17, 2021