BS in Fashion Merchandising and BBA in General Business

Entrepreneurship Emphasis

Our dual degree program in fashion merchandising and general business will prepare you for entrepreneurial success in the fashion industry, particularly if you plan to own and operate a small retail or wholesale business. You will earn your bachelor of science (BS) degree in fashion merchandising and bachelor of business administration (BBA) degree in general business, entrepreneurship emphasis simultaneously.

All of our undergraduate programs feature a strong liberal arts background, and your curriculum will include courses in English, history, government, mathematics, economics, humanities, art and computer science. Upon graduation, you will be equipped with the knowledge, skills and professional contacts necessary to succeed in today’s fast-paced global textile and apparel industry.

Degree Details


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Transfer students should refer to the Fashion and Textiles Transfer Student Admissions page to learn more about transferring credit hours and course equivalencies.

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Page last updated 5:18 PM, November 12, 2018