The Center Team

Headshot of Tracy Irby, director of TWU's Center for Women Entrepreneurs

Tracy Irby
OMB 260

Tracy Irby has a passion for entrepreneurship. She was the first business advisor at the Center For Women Entrepreneurs after working 6 years as a business advisor for the North Texas SBDC network. She has been a serial entrepreneur for 25-plus years and owned one of the first Sears Hometown Dealer Stores, a gym, a bounce house rental business, an online self-defense business, in addition to being a licensed insurance agent and property investor.

She has an MBA & BBA in marketing and from Texas A&M University-Commerce. She is a recent graduate of the OU Economic Development Institute and holds an Economic Development Finance Certification from the National Development Council.

Justina Shaw

Justina Shaw
Small Business Advisor
OMB 260

Justina Shaw supports small businesses, social entrepreneurs, nonprofit founders, and executives by securing strategic partnerships, providing strategic direction, tactical implementation, and the best tools to help each enterprise deliver services efficiently. She has traveled internationally and supported communities in Mexico, Cameroon, Uganda, and Nigeria, and she has assisted young entrepreneurs in England. Her community impact has spanned from California to New York and Wisconsin to Texas. She is passionate about creating sustainable organizations around the world. She received her M.S. in Nonprofit Management and Leadership from Eastern University, Philadelphia, PA in 2010 and received her BA in Sociology, Business, and Psychology from Cardinal Stritch University, Milwaukee, WI in 2006.

Donalisa Stinyard, program director for the Center for Women Entrepreneurs

Donalisa Stinyard
Program Director
OMB 260

Donalisa Stinyard is a veteran turned entrepreneur. With three decades of leadership experience and an aspiration to empower women that might be struggling to find value in their voice, she started her own coaching business to help them reach their full potential. She has a master’s degree in Exercise Science and Health Promotions and a doctoral degree in Business Management with an emphasis in Organizational Leadership. On the weekends, she enjoys spending time with her husband, Gregory, and their chocolate lab, Bella. Health and exercise is one of her many passions. You can find her at CrossFit, cycling, or in her kayak.

Page last updated 1:12 PM, May 10, 2021